I’m Stacie — UX/Product designer & researcher
I solve complex UX problems using collaborative design processes. Rather than simply producing outputs and artifacts, I focus on understanding the problem space by talking directly with users. I work collaboratively with product teams, SMEs, technology, and my design team so we can provide the best possible experience.
UX Design and Research Work
B2B Product Design: Responsive Desktop Application
0 – 1 Product design. Reimagining a legacy product suite
Problem: A legacy product suite puts this company at risk of losing marketshare to smaller, agile startups that are beginning to dominate the B2B InsureTech marketplace.
Lead Researcher; Lead UX Designer
Product Design: Company Portal
Updating a legacy product to improve usability and findability of data
Providing licensed users a more unified and intuitive way to find and access the complex data they need to accurately complete their job.
Sr. UX Designer
Product Design: Actionaly
Improving family engagement for better student outcomes
Designing a new dashboard for school administrators, allowing for easy and intuitive monitoring family and school engagement – a key metric used in determining student success.
Lead UX Designer
UX Research: Platform development
Contextualizing and centralizing domain-specific content for better decisions
Understanding the information product analysts need in the ‘gather’ phase of product development, and the pain points of the process, so we can provide a way to improve that process.
Senior UX Research
Experience and Environmental Design
Experience Design Case Study: UiPath Annual RPA Event
The story of Robotic Process Automation, its potential and purpose
Gather partners, customers and developers, drive awareness and brand affinity in an immersive, joyful, and unforgettable experience.
Sr. Art Director
Perfection is achieved, not when there is nothing more to add, but when there is nothing left to take away.
― Antoine de Saint-Exupéry, Airman's Odyssey
From the archive
UI & Interaction Design, Brand Development, Identity Design
Testimonials
Never have I met an art director with skill and commitment in such equally high measure. Her understanding of every project is so carefully considered, so insightful and smart, that she can often verbalize brand stories and brand voices as well as she can incite them visually.
Danielle Burrows – Writes. Produces. Neutralizes Odors.
Stacie's understanding of every project is so carefully considered, so insightful and smart, that she can often verbalize brand stories and brand voices as well as she can incite them visually.
Danielle Burrows – Writes. Produces. Neutralizes Odors.
I so enjoy working with Stacie – especially watching her develop a campaign end-to-end. Brands come alive through her vision and design sensibility. Her incredible talent, work ethic, and collaborative spirit make her remarkable!
Joyce Shirer – SVP Marketing at Rodale Inc.
Stacie Pearson is an innovative creative director able to skillfully lead designers and copywriters, and create successful campaigns for both print and web. I've worked on dozens of projects with her and she consistently overdelivers.
Adam Campbell – Vice President, Chief Content Officer at Rodale, Inc.
You will not find an art director as dedicated to the task at hand – and to getting it right – as Stacie. Her practical virtues (client handling, project management) are somehow just as well-developed. Brands sing under Stacie's leadership.
Danielle Burrows – Writer. Producer.
The best part about working Stacie: She gets it. She can take your vision, and turn it into a work of art that’s even better than you imagined. This talent underscores her incredible value as a leader, collaborator, and creator.
Adam Campbell – Vice President, Chief Content Officer at Rodale, Inc.
Stacie's creative is top notch — She is also a strategic thinker and knows how to ask the right questions, and offer the best solution. Her work ethic and her pure talent make her a tremendous asset to any company.
Laura Mory — Associate Director of Creative Services | Senior Project Manager
Stacie is a creative and immersive Art Director. She also understands the bigger picture, including a knowledge of the brand, the consumer, and how to leverage a complex and integrated campaign. Stacie always does her research.
Susan Hartman — Marketing Powerhouse
Stacie’s got an excellent sense of leadership, able to mentor designers and encourage her team to produce their best work possible. The consummate artist, she applies amazing fine art skills to websites, branding, and direct mail.
Steve Kandianis — UX | UI | Pharmaceutical | Consumer Marketing