Stacie Pearson – Design with Purpose

I’m Stacie — UX/Product designer & researcher

I solve complex UX problems using collaborative design processes. Rather than simply producing outputs and artifacts, I focus on understanding the problem space by talking directly with users. I work collaboratively with product teams, SMEs, technology, and my design team so we can provide the best possible experience.

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Brands I've worked with

UX Design and Research Work

B2B Product Design: Responsive Desktop Application

0 – 1 Product design. Reimagining a legacy product suite

Problem: A legacy product suite puts this company at risk of losing marketshare to smaller, agile startups that are beginning to dominate the B2B InsureTech marketplace.

Lead Researcher; Lead UX Designer

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Product Design: Company Portal

Updating a legacy product to improve usability and findability of data

Providing licensed users a more unified and intuitive way to find and access the complex data they need to accurately complete their job.

Sr. UX Designer

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Product Design: Actionaly

Improving family engagement for better student outcomes

Designing a new dashboard for school administrators, allowing for easy and intuitive monitoring family and school engagement – a key metric used in determining student success.

Lead UX Designer

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UX Research: Platform development

Contextualizing and centralizing domain-specific content for better decisions

Understanding the information product analysts need in the ‘gather’ phase of product development, and the pain points of the process, so we can provide a way to improve that process.

Senior UX Research

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Experience and Environmental Design

Experience Design Case Study: UiPath Annual RPA Event

The story of Robotic Process Automation, its potential and purpose

Gather partners, customers and developers, drive awareness and brand affinity in an immersive, joyful, and unforgettable experience.

Sr. Art Director

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I’m Stacie — UX/Product designer & researcher

Brands I've worked with

UX Design and Research Work

B2B Product Design: Responsive Desktop Application

0 – 1 Product design. Reimagining a legacy product suite

Product Design: Company Portal

Updating a legacy product to improve usability and findability of data

Product Design: Actionaly

Improving family engagement for better student outcomes

UX Research: Platform development

Contextualizing and centralizing domain-specific content for better decisions

Experience and Environmental Design

Experience Design Case Study: UiPath Annual RPA Event

The story of Robotic Process Automation, its potential and purpose

Perfection is achieved, not when there is nothing more to add, but when there is nothing left to take away.

― Antoine de Saint-Exupéry, Airman's Odyssey

From the archive

UI & Interaction Design, Brand Development, Identity Design

Dream Factory

ARDVRK Tech

All in 18

Runner’s World BOX

Prevention | Organic India Teas

Entry

HotHouse

Anarchy

Direct Mail

Editorial Design

Branch Creek

Advertising

Appriss

Rodale’s Real Food

BJ Gaddour Site

Testimonials

Never have I met an art director with skill and commitment in such equally high measure. Her understanding of every project is so carefully considered, so insightful and smart, that she can often verbalize brand stories and brand voices as well as she can incite them visually.

Stacie's understanding of every project is so carefully considered, so insightful and smart, that she can often verbalize brand stories and brand voices as well as she can incite them visually.

I so enjoy working with Stacie – especially watching her develop a campaign end-to-end. Brands come alive through her vision and design sensibility. Her incredible talent, work ethic, and collaborative spirit make her remarkable!

Stacie Pearson is an innovative creative director able to skillfully lead designers and copywriters, and create successful campaigns for both print and web. I've worked on dozens of projects with her and she consistently overdelivers.

You will not find an art director as dedicated to the task at hand – and to getting it right – as Stacie. Her practical virtues (client handling, project management) are somehow just as well-developed. Brands sing under Stacie's leadership.

The best part about working Stacie: She gets it. She can take your vision, and turn it into a work of art that’s even better than you imagined. This talent underscores her incredible value as a leader, collaborator, and creator.

Stacie's creative is top notch — She is also a strategic thinker and knows how to ask the right questions, and offer the best solution. Her work ethic and her pure talent make her a tremendous asset to any company.

Stacie is a creative and immersive Art Director. She also understands the bigger picture, including a knowledge of the brand, the consumer, and how to leverage a complex and integrated campaign. Stacie always does her research.

Stacie’s got an excellent sense of leadership, able to mentor designers and encourage her team to produce their best work possible. The consummate artist, she applies amazing fine art skills to websites, branding, and direct mail.

Other work

Illustrations, fine art & pop-ups

illustrations

Fine Art

popups

Stay connected

a few more things…

Links